
ERP · CRM · E-commerce
ERP, CRM and online store for ROCKAFE
We unified the sales, production and logistics operations of a coffee company with a custom ERP and CRM, integrated with its online store.
The challenge
What the client needed
Information was scattered across several tools, which made stock control, order traceability and decision-making difficult. Sales, operational and logistics processes had to be unified without disrupting day-to-day operations.
The solution
What we built
Custom CRM
Management of customers, purchase history and communications, with campaign automation and marketing segmentation.
Custom ERP
Inventory, purchasing and suppliers, production, warehouses, batch traceability, invoicing and reports.
Integrated online store
WordPress + WooCommerce synced with the ERP: products, prices, stock, automatic order logging and notifications.
Features
- Complete customer and lead management
- Real-time inventory control
- Invoicing and sales orders
- Automated reminders and campaigns
- Custom operational and financial reports
Results
- Fewer operational errors
- Faster, more efficient processes
- Better order traceability
- Personalized customer service
- A foundation ready to grow
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